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Application of Adventure Engine within Local Communities

This is a base document; each community will have a unique set of needs and applicable solutions.


Adventure Engine has provided our industry with the essential "missing link" in connecting our tourism products with the rapidly expanding visitor markets that are now making extensive use of the Internet to make travel decisions and purchases. The system was designed with small to medium operators in mind, and provides almost an infinite range of flexibility in designing and managing trip inventories and itineraries for online sales. The range of services extends beyond technical assistance and includes real-time advice on best practices in terms of positioning product on the Internet. And on top of all this, the price is very reasonable. Adventure Engine has proven to be a valuable ally in our advance into Internet marketing."
Richard Zieba, Director Tourism and Parks Government of the Northwest Territories www.explorenwt.com

1. Benefits
  • Centralize your tourism products efficiently, effectively, affordably, easily
  • Promote your region and your members
  • Increase exposure to both local and international visitors
  • Provide easy to use technical and marketing resources for your members
  • Dynamically package multiple products on your site and attract visitors
  • Link member’s trips with local accommodations, partners and agents so everyone can sell
  • Help your members and your region grow and profit
  • Improve service to visitors through your community website and SELL MORE.
  • Help EVERYONE save time and money

2. Program details

Increase sales of your tourism product
Online users want useful and relevant information quickly. Place critical sales conversion information on your site and your members’ sites such as availability, itineraries, rich media, and booking capacity and ensure visitors can access and book within a couple clicks.

Add a booking engine to your Tourism / Association WEBSITE
Search Bar - consumers can search by activity type, region, operator name, keywords and availability. Results will list Communities Program Member trips that meet the travelers’ needs making it much faster to find trips and packages of interest in an easy drill down format.
Trip listing - link ‘book-able’ seats right beside members listed in your website directory.

How the Adventure Engine (AE) Communities Program Works
Members load trip inventory to the AE centralized database. That trip inventory can then be displayed and sold on their sites, your sites and an unlimited number of distribution and partner channel sites.
There are unlimited options for packaging and distribution all pulling from the centralized database of trip inventory.
Join the distribution revolution. Don’t get left behind!

AE provides an easy interface for suppliers to manage, edit and sell their trip inventory. Changes are immediately reflected on the supplier website, Regional and Provincial Tourism websites, partner websites and participating agent sites. Associations no longer have to manually update member profiles and information or worry about stale data on their sites.
Check http://www.adventureengine.com/compare.php for examples of all the time everyone will save.

AE specialists will…
Help you to create a campaign for your members reviewing benefits and options
Present Online
Speak at Conferences
Facilitate On site workshops
Back it all up with ongoing Training and Support to ensure success adoption and system use

Integration is easy and quick with no change to existing sites


“As with many small outdoor adventure and nature based companies, our traditional ways of managing inventory and sales has been time consuming and labour intensive. With Adventure Engine, our inventory management and sales will be simplified, not to mention the increased distribution opportunities for our products and services and the ease with which travel trade will be able to sell us.”
Sue Rendell, Guide To Adventures Marketing Partnership &
Adventure Tourism Association of Newfoundland & Labrador (ATANL)
www.guidetoadventures.com


4. Program services

Add the Adventure Engine distribution network
AE will work on behalf of Communities to promote their database of trips to travel agents and global online travel sites increasing exposure for regional members. Utilizing new technology, your region can build a valuable distribution network to create local and international partnerships, save members time and money and improve customer service.

All programs include
  • Training and Trip loading
  • Unlimited client care and technical support
  • Database maintenance
  • Ongoing system improvements and upgrades
  • Access to the AE distribution network
  • Use of the AEI merchant account
  • Use of the AEI reservation system
  • Online availability calendar and shopping carts for suppliers own websites as well as the DMO sites


Adventure Engine specializes in small to mid size Operators.
AE provides reservations management and automated online booking
systems for tour providers, suppliers, guides and outfitters.

The technology is world class and can accelerate their business. Our customer service is one of the main keys to our success. We will work with each operator independently. We understand that the authenticity of their product is matched by the uniqueness of their business operation. We help Operators recognize the benefits of the internet and online sales and to know they have the support to make the transition easily. We work with numerous small tour operators.



8. What Your Doing Now vs. What You Can Do With Adventure Engine

Now

  • Visitors go to your regional website and click through the main page to find a list of activities.
  • The visitor clicks on the activity of interest.
  • The visitor has to click in and out of each operator website to see if this is the type of trip they want.
  • Often the website they reach will not have dates available nor will they be able to book online.
  • The visitor must try to contact the company by phone or email creating a significant delay.
  • This is very time consuming process and can be frustrating for a visitor.
OR
  • The visitor has just walked into a hotel / visitor center / chamber or commerce.
  • The visitor wants to participate in an activity (i.e. biking).
  • The attendee behind the counter gives the visitor a group of brochures, leaving it to the visitor to contact the supplier
OR
  • Attempting a partnership, the hotelier can sell seats given to him in a "block" reserved for his hotel.
  • If that block is sold out, he has no other options.
  • The supplier in this situation is also left trying to find out who sold what to whom, often leading to underselling or double booking trips. Regional websites rarely showcase neighbouring region products as it is labor intensive. This limits cross-regional packaging and tourism visits.

With Adventure Engine

  • Visitors and partners alike (i.e. hotels) visit your website and can search local activities by activity type, availability, group size, specialty, and more
  • Visitors are able to book and pay for these activities quickly and securely without placing a call or email to the supplier
  • If that particular operator assigned you a commission to distribute his/her trips, the commission payment would be directly deposited into your bank account
  • Everyone (visitor, operator, community) receives an automatic email notification, and payments are handled automatically allowing easy use and growth of partner networks
  • For regional sites that choose this option, they can easily show neighbouring products on their website to allow for optimal vacation planning


In closing, part of a viable tourism strategy is recognizing the need for tourism product, packaging, promotion and visitor care in the community.

Adventure Engine is a system that respects the diverse needs of various community organizations and is accessible to everyone.

We look forward to discussing your community tourism strengths and challenges, and working with you to find the right solution. We look forward to meeting with your tourism stakeholders to discuss your needs, and would be happy to provide a virtual presentation to your board members.

 
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